Posted in Professional Practice

The Sunk Cost Fallacy And Art

Recently I’ve been thinking about the sunk cost fallacy and how it relates to art and artists.

The sunk cost fallacy is (in my own boiled-down definition) a misconception that drives us to hold on to bad investments because of the amount we’ve already invested.


7 Ways To Save Money On Art Supplies

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You need to save money on art supplies.

As much as we make art for love, we have to be practical at some point and factor in the cost of our materials; after all, this will affect the price we charge when we go on to sell our work, or at least, have an effect on the amount of work we are able to produce.


How To Brand Yourself As An Artist

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Branding yourself as an artist is a big deal – there are lots of articles floating around that will tell you how to brand yourself as an artist with streamlined visuals, typefaces and marketing materials, but that doesn’t always cut through to the deeper part of branding.

Besides that, it doesn’t address the underlying insecurity you may be feeling about yourself as “a brand”, and who you want that brand to appeal to.


Art Supplies Haul – August 2019

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Only one item this time, because I can see my budget running away with me! I was definitely tempted to get some more silicone, but ultimately I needed a bit of a break from metal casting and decided to focus more on the basics of constructing my prototypes.

Here’s what I did buy:


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